Category: Social Media

Ready to Market in Real Time?

You have tried your hand in social media marketing, above the line marketing, below the line marketing, account-based marketing, partnerships and collaborations, and now you’re asking if you’ve exhausted all methods or if you’ve only…

Is Influencer Marketing Dead or Just Challenged?

For a while, influencers have become one of the most important and effective marketing strategies, particularly with brands that heavily invest efforts on social media. Celebrities, thought leaders, and trend makers have become the most…

Yes, You Can Join the Big Boys on Social Media Marketing

You may think that social media marketing is a field that has already been dominated by the big guys, which therefore doesn’t leave room for any small fry like your business. With all the brands…

Setting a Social Media Marketing Budget for Your Up and Coming Business

Probably one of the most uncertain things a small business owner can think about is a digital marketing budget. A discussion of this may most likely earn looks of confusion among budding entrepreneurs. Questions and…