Category: Digital Marketing

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Digital Marketing Need Not Be a Bank-Breaking Venture

You are a small business and are hesitant to implement digital marketing campaigns. Chances are, this hesitation is brought about by the price tag that comes along with having to roll out anything on a…

Setting a Social Media Marketing Budget for Your Up and Coming Business

Probably one of the most uncertain things a small business owner can think about is a digital marketing budget. A discussion of this may most likely earn looks of confusion among budding entrepreneurs. Questions and…

A Contractor’s Nightmare: The HomeAdvisor Bait & Switch

“Man, THOSE WERE SOME GREAT LEADS I tell you! We did well. And then suddenly, everything went to hell.” We hear it all the time. The subject is one almost every contractor, no matter the…

Who’s Your Audience?

So, you have your social media platforms ready and running. You have a Facebook account, an Instagram account, a LinkedIn page, a Twitter account, and you post regularly. It may feel to you like your…