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Is Marketing on Facebook Hurting You?

There was a time when Facebook was considered the silver bullet in online marketing. In the late 2000s to the early 2010s, you will be in a bind if you look for a business that…

Get Your Headline Length In Order

In marketing, an often-overlooked part of any content is the headline. Actually, it is definitely not overlooked by readers and consumers, as the headline is what is usually regarded as content prime real estate. Even…

Are You Ready for Digital Transformation?

A buzzword with so many businesses even before the COVID19 pandemic is digital transformation. It seemed that all brands in the late 2010s were eager to jump into this bandwagon, spending millions of dollars to…

Bringing Life Back to Your Blog

Do you still remember a blog you started in the late 1990s, that together with your Myspace and Friendster accounts, were what constituted your “social media” life back then? Why did your blog fizzle out?…